February 1, 2023

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The Future of Interior Design Is Soft and Squiggly

As we reach a full year of the pandemic, many of us are seeking pleasant environments to escape to—a playground of one’s own, adorned with pastel colors, squiggles, wobbles, and blobs.

In 2021, interior designers are predicting that decor will be defined by the pursuit of “comfy.” Lived-in spaces will take over from mid-century modern. This means embracing fluidity, and an aesthetic not afraid of color or undefined objects.

As our days braid into each other, we’re looking for exciting inside distractions instead of the stark furniture we settled for from Ikea. As frontline worker Kaitlin Spring puts it: “For me, working as a nurse anesthetist during the pandemic, I wanted to make our place into a little haven so that when we are home we are enjoying ourselves and can have a break from the hospital.” Her home in upstate New York is accordingly filled with bright hues, bulbous shapes, and ‘70s-inspired checkered patterns.

Thankfully, a wave of designers are prepared to meet the moment.

Long distance partners and industrial designers Jazmin Feige and Matias Gonzalez created their side project, Bougie Woogie, a playful home accessories brand that prioritizes functionality, in the midst of the stress and boredom they felt during the pandemic. “This style is not invasive. It’s more about having these organic shapes and really curvy and chubby squiggly shapes that actually calm your spirit,” Feige says.

Most of Bougie Woogie’s customers find them on Instagram, where hashtags like “squiggly,” “wavy,” and “blob” lead users from one whimsical home item to the next. “The world is too serious and our generation relies on playfulness as a form of escapism. I definitely believe color and unconventional shapes in this generation’s space is an extension of this,” said Shontelle Hyslop, creator of mirrors which she sells under the name Lotta Blobs.

A mirror by Lotta Blobs.Photo: Courtesy of Lotta Blobs / @lottablobs
Fuugly objetsPhoto: Courtesy of Fuugly / @itsfuugly

Although this repurposed wave of interior design feels new, it would not exist without Italian Radicalism and Postmodernism. Specifically, it would not exist without creative architects like Ettorre Sottsass, founder of the Memphis Milano Group, who shaped what was also known as the era of “bad taste.

This short-lived movement colored all over mid-century modern interior design with odd shapes and abstract patterns. It continues to inspire generations of interior designers who interpret the art form in their own way, embracing the ugly. “I don’t really like or understand rules or limits when it comes to designing. I’m very inspired by the Memphis movement and their way of designing radically and breaking free from the modernist design and their rules,” says furniture designer Gustaf Westman, whose wavy pastel furniture earned him ELLE Decor Sweden’s 2021 award for Eye Catcher of the Year.

Gustaf Westman’s Curvy BenchPhoto: Courtesy of Gustaf Westman
Photo: Courtesy of Bougie Woogie / @bougiewoogie____

Over time, trends are recycled and renewed for the era they’re in. This time around, the rising wave of the squiggly aesthetic, for example, has produced made to order items that thrive on social media, and stand between minimalism and maximalism.